Communications and Marketing Committee – May 2019 Report


The group met 2-3 times this quarter.

Recent Activities

First Activity
LITA CAM continues to handle social media promotion requests submitted to the committee. We schedule the majority of LITA's Facebook and Twitter posts based on these submissions, using a rotating calendar system to ensure committee members share the responsibility fairly.
Meets LITA’s strategic goals for Education and Professional Development, Member Engagement, Organizational Stability and Sustainability

Second Activity
LITA CAM continues to collect monthly social media analytics for LITA's Facebook and Twitter accounts. These statistics are available here: https://docs.google.com/spreadsheets/d/1hqQxbTAGe_sHub2Xixx_BR1RU9qemB_nlxMjg9TNGDw/edit#gid=1161505613 (Email Joel Tonyan at jtonyan@uccs.edu if you cannot view the spreadsheet)
Meets LITA’s strategic goals for Organizational Stability and Sustainability

Third Activity
LITA CAM continues to partner with the Membership Development Committee on monthly #LITAchat's on Twitter. Lately, these chats have focused on tech projects by LITA members. CAM's role is to run the live chat sessions using the official LITA Twitter handle.

For the first time ever, CAM, MDC, and the Blog committee all collaborated on the March LITAchat. MDC recruited the interviewees, the Blog Committee published profiles of the interviewees prior to the event, and CAM promoted the chat and ran the actual chat session.
Meets LITA’s strategic goals for Education and Professional Development, Member Engagement, Organizational Stability and Sustainability

What will your group be working on for the next three months?
CAM will continue to manage LITA's social media presence, partner with MDC and the Blog on upcoming LITAchats over the new three months. The current chair will work closely with the incoming chair to ensure continuity in CAM's operations.

Submitted by Joel Tonyan on 05/29/2019